
My name is Arduino Gironacci and I am very pleased to welcome and thank you to be on our website. I hope you will spend a bit of time with us and I will tell you about my company history that is pretty much our history, of my family and me. Many years ago, 35 to be accurate, I was a street vendor selling clothing in the street markets in Italy. It was a fairly heavy job but it gave me the great opportunity to be in touch with customers, their true needs and expectations; on my way home, at night, I used to dream about the company I longed to establish, and two milestones were recurring in my mind, service and value for money. As I just said it was nothing but a dream, dreaming was inexpensive in those years. The only person I could share my dreams was with my wife Emma, I still thank her for the patience and the support she has given me all along. One day I decided to cross the bridge and purchased my first few meters of fabric and called to small third party companies to have them turn into clothing items, finally I had my own products. Sales grew to such an extent that I no longer had the chance to run the street market business; I was too busy selecting fabrics and styles and running around to have my products manufactured and delivered to customers.
I was very happy but I was bothered by the fact that by using more than a manufacturing facility I couldn't keep the degree of control I wished over the quality and consistency of the products.
There was a further goal to achieve and soon I established my own manufacturing facilities, it was very small but at least it was mine and I put a lot of effort to reach the standards I always had in mind.
Looking back today I must admit I was lucky, my original dream evolved into a company with an overall production in excess of 500.000 items, a consistent growing trend season after season, over 100 employees and major investments in state of art technology and training aimed to achieve steady improvement as far quality and service are concerned.
Nevertheless I always remember my origins and principles, when I think of my products I think appeal, comfort and strong sale potential; they must surprise for their quality and their price and to be replenish able within the shortest possible time.
There was an appendix to my dream, in my company I wished to see my children running the show, sharing my vision and my principles and as they grew older as persons and entrepreneurs.
I had that too! Today my sons and my daughter with their families are the backbone of our company, if you so wish you will meet them by surfing on this website.
I would like to thank you again for your time and I hope to see you soon.
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